Atresmedia
A collective of media producers, with BCMM
Under the “Atresmedia fix”, music in commercials and foreign films and series is marked as “already arranged” at Sena, and is not paid out. We think that is wrong: a sync licence gives permission to put picture to sound, not to use and exploit it. Together with BCMM we set up a collective to secure makers’ rights.
What we did
- Set up the collective with BCMM
- Wrote an adjusted licence text for makers
- Challenged the “already arranged” exclusion